Trustifying or justifying AI?
We specialise in 'trustifying'- our term for the compliance and governance guardrails required for fostering trust in AI systems. This proactive approach is a cornerstone of new and evolving AI regulations, which emphasise compliance in AI systems and also ensuring that AI systems are transparent, accountable, and fair from the outset.
Justifying? Existing laws already require businesses to justify the creation and use of technologies that could potentially harm or infringe on people's rights which often underpin the building of trust.
We are also experts in data privacy compliance and governance with a proven track record of assisting companies of all sizes, ages and sectors. We help our clients to comply with applicable regulations while safeguarding sensitive information. Our services include developing robust frameworks, conducting risk assessments, and implementing policies that align with legal data management standards.
Our team
Principal Advisor - Simi Belo
Simi brings over 25 years expertise in business development, growth, and strategy consultancy. As a seasoned data privacy professional, she specialises in seamlessly integrating AI, data privacy, and digital compliance with operational excellence. Her proven track record includes assisting companies manage complex risks, implement robust frameworks, and cultivate strong cultures of compliance awareness.
Simi's experience spans different sectors, including highly regulated industries like financial services and life sciences, making her uniquely equipped to navigate the challenges of compliance and governance in these environments. She also taps into her network of other experts as required.
Qualified professional
Simi is an International Association of Privacy Professionals (IAPP) certified AI Governance Professional (AIGP) and has also been recognised by the IAPP as a Fellow of Information Privacy. She is also a qualified Data Protection Officer, Certified Information Privacy Technologist (CIPT), Certified Information Privacy Manager (CIPM), Certified Information Privacy Professional EU (CIPP/E), Certified Information Privacy Professional US (CIPP/US) and PECB-certified Data Privacy Officer.
Seamless expertise
Over the years Simi has built up a network of experts in critical fields including computer science, data intelligence, finance, legal and much more, which she taps into as required. She appoints them and project-manages if a project team is required, or seamlessly incorporates their expert input into her deliverables for clients.
Digital, IT & Data: Lisa Goldsmith
AI tech guru: Rufus Evison
Accounting & Finance: Tosin Sofolawe
Lisa (BSc (Hons) MBA MBCS FInstAM) is an expert at digital strategy and data governance and the founder of 'LJ Digital & Data Consultancy'. She has over 20 years' experience of project management and technical lead responsibilities, deploying systems and processes that are fit for purpose, compliant and secure and deliver value for client
Lisa (BSc (Hons) MBA MBCS FInstAM) is an expert at digital strategy and data governance and the founder of 'LJ Digital & Data Consultancy'. She has over 20 years' experience of project management and technical lead responsibilities, deploying systems and processes that are fit for purpose, compliant and secure and deliver value for clients in the membership sector. Her wealth of skills, knowledge and expertise spans administrative management, business analysis, and defining and delivering digital and IT strategies, data management, information and communications technology (ICT) change projects.
Accounting & Finance: Tosin Sofolawe
AI tech guru: Rufus Evison
Accounting & Finance: Tosin Sofolawe
Tosin is an ACCA qualified Accountant with an MBA from City Business School, London and 15+ years’ experience in the finance transformation space. She has worked on a range of projects such as shared services design, finance process improvement, ERP selection and implementation projects and regulatory compliance including SoX and IPSAS. S
Tosin is an ACCA qualified Accountant with an MBA from City Business School, London and 15+ years’ experience in the finance transformation space. She has worked on a range of projects such as shared services design, finance process improvement, ERP selection and implementation projects and regulatory compliance including SoX and IPSAS. She has worked as an Accountant to Head of Finance in management and financial accounting and has provided consultancy advice to CFOs .
AI tech guru: Rufus Evison
AI tech guru: Rufus Evison
AI tech guru: Rufus Evison
Rufus is an established business and technology visionary and leader with over 28 years experience of software and technology governance, including 12 years of AI development. Established as a 'successful, agile, entrepreneurial expert in the interface between technology and the real world' Rufus supports businesses to achieve organisati
Rufus is an established business and technology visionary and leader with over 28 years experience of software and technology governance, including 12 years of AI development. Established as a 'successful, agile, entrepreneurial expert in the interface between technology and the real world' Rufus supports businesses to achieve organisational objectives through innovative and industry leading technology governance and AI.
ROI & Business Value: Dr Damien White
AI tech guru: Rufus Evison
AI tech guru: Rufus Evison
ROI & Business Value: Dr Damien White
Damien specialises in helping organisations achieve transformational business value and ROI through the effective application of data, analytics and AI. His extensive consulting experience has focused on defining Data & AI Strategy and optimising data science solutions for real-world effectiveness, un
ROI & Business Value: Dr Damien White
Damien specialises in helping organisations achieve transformational business value and ROI through the effective application of data, analytics and AI. His extensive consulting experience has focused on defining Data & AI Strategy and optimising data science solutions for real-world effectiveness, underpinned by deep expertise as an analytics and data science practitioner. He has also worked as a university lecturer in Business Mathematics & Computer Science.